Considered maternity for petite frames

Because every mum deserves to be seen

Soft, breathable pieces that fit your frame, open for nursing, and stay long after the bump.

Join the founding mamas
A mum in the Signature Bump to Beyond Dress playing with her baby at home

Cut for petite frames

Soft, breathable natural fibres

One wardrobe, from bump to beyond

Nadia, founder of By Evie, laughing with her daughter Evie

Our story

By Evie began in my husband's clothes.

Partway through my pregnancy, nothing fit my petite frame, so I wore his. I promised myself the next mama wouldn't have to. It's named after my daughter.

Nadia · Evie's mum

Read our story

The first piece

One dress, every stage.

Cut for petite frames. Opens for nursing. Made to be worn through pregnancy and long after, so you're not buying a wardrobe for one season.

Our promises

Made with you in mind.

Cut for petite frames

Every measurement drafted for smaller frames, so nothing drags or gapes.

One wardrobe, every stage

Bump, nursing, beyond. The same pieces, worn differently.

Nothing you'll only wear once

Buying clothes for a single season is wasteful. Ours are made to stay.

You were never forgotten.

200+ mamas are already here. Be part of By Evie from the first stitch.

Become a founding mama